An email was sent to accounting professionals on June 8, 2023, announcing upcoming pricing changes for QuickBooks products and services. See answers to common questions below.
QuickBooks Online pricing
Q: What QuickBooks Online prices are changing?
A: Prices for QuickBooks Online Self-Employed, Essentials, and Plus are changing as shown in the chart below. QuickBooks Simple Start and Advanced prices are not changing.
Q: When will the new QuickBooks Online prices go into effect?
A: New and existing QuickBooks Online Self-Employed, Essentials, and Plus subscription prices are changing on or after the date indicated below:
Aug. 1, 2023
Sept. 1, 2023
We will notify direct client-billed small business customers on a rolling basis beginning July 1, 2023.
Q: When does the QuickBooks Online price increase go into effect for existing and new customers who pay for their own subscriptions?
A: Price changes take effect on or after Aug. 1, 2023. For clients who pay for their subscription and have signed up after Feb. 1, 2023, will retain their current price until six months after the start of their subscription date, after which the price changes will go into effect.
Q: When does the QuickBooks Online price increase go into effect for existing and new customers added through accountants?
A: The QuickBooks Online price increase takes effect on or after Sept. 1, 2023 for customers added through QuickBooks Online Accountant. For new accountant-billed clients who have signed up after March 1, 2023 they will retain their current price until six months after the start of their subscription date, after which the price changes will go into effect.
Q: What are the changes for annual pricing?
A: See the table for details.
Q: What if I have promotional pricing for QuickBooks Online?
A: If you currently have an active promotional discount, your price is unaffected until the time when your promotion expires. When the promotion expires, the monthly subscription rate will be adjusted to match the price increase noted here.
Q: How will this price change affect me if I am taking part in the revenue share program?
A: No change will occur but the new amount will be reflected. Eligible accountants can still pass along a 50% discount for QuickBooks Online and QuickBooks Online Payroll to clients for 3 months following a 30-day free trial period. Accountants will also continue to receive 30% of the billed price on base fees for 12 months and 15% per employee fees for 12 months for QuickBooks Online Payroll. This applies to all QuickBooks Online products (Simple Start, Essentials, Plus, Advanced) and Payroll (Core, Premium). You can read more about the ProAdvisor Preferred revenue share program here.
QuickBooks Online Payroll pricing
Q: What QuickBooks Online Payroll prices are changing?
A: Prices for QuickBooks Online Payroll Core per-employee monthly fee and QuickBooks Online Payroll Premium base price, are changing as shown in the chart below. Payroll Elite prices are not changing.
Q: When will the new QuickBooks Online Payroll price increases go into effect?
A: New and existing QuickBooks Online Payroll Core per-employee monthly fees, and QuickBooks Online Payroll Premium base price changes, will occur on or after the date indicated below:
Aug. 1, 2023
Sept. 1, 2023
We will notify direct client-billed small business customers on a rolling basis beginning July 1, 2023.
Q. Are there any discount options for QuickBooks Online Payroll?
A. We continue to offer ProAdvisor Preferred Pricing. In addition, we’re offering annual billing for clients who pay for their own subscriptions. They can save 10%* by switching to annual billing by going to “Billing and Subscriptions,” and selecting “Annual Billing.”
Q: What are the current offerings for payroll?
A: You can learn more about our current QuickBooks Payroll offerings on our website.
QuickBooks Payments pricing
Q: What QuickBooks Online Payments prices are changing?
A: QuickBooks Online Payments prices are changing as indicated below. The new pricing plans feature no fixed transaction fees. Please see tables for details and timing. More information will be provided in advance of any changes being made.
NOTE: ProAdvisor Preferred Pricing will only be available through the new Pay-as-you-go plan. The monthly fee plan will no longer be available.
Note: Standard Plan applies to customers who directly sign up for Payments, not through a ProAdvisor.
Q: When will the new QuickBooks Online Payments prices go into effect?
A: Pricing changes will go into effect as follows:
September 5, 2023
Between September and October 2023
Q: How will I know which tier of pricing I am eligible for on the new pricing model?
A: Eligibility will be based on your last 6-month average charge volume processed within QuickBooks Payments.
Q: I don’t understand how the new ACH fee structure works. Can you please explain it?
A: For ACH payments:
Q: I have clients who regularly process transactions of $1,000+, and with the removal of the ACH max fee they will pay higher fees. What should I do?
A: Existing clients who already have a Payments account will not be impacted by the removal of the ACH max fee. If you have new clients who are considering opening a QuickBooks Payments account, you can offer ProAdvisor Preferred Pricing which has a $10 max fee on ACH transactions.
Q: How do I add a Payments client to ProAdvisor Preferred Pricing?
A: To add your client into ProAdvisor Preferred Pricing requires a three-way call with you, your client, and QuickBooks Sales: 888-236-9501. Note: We are working to improve and automate this process.
Q: What are the current offerings for Payments?
A: You can learn more about our current QuickBooks Payments offerings on our website.
QuickBooks Desktop pricing
Q: What QuickBooks Desktop prices are changing and when?
A: QuickBooks Desktop 2024 pricing changes will be announced in August.
We’re making enhancements to our QuickBooks Desktop 2024 products that we look forward to sharing with you later this year. For mid-market customers, QuickBooks Desktop Enterprise will continue to be our primary Desktop solution. As with all of our QuickBooks Desktop products, we remain dedicated to providing ongoing service and support.
We strongly encourage you and your clients to consider QuickBooks Online for remote access, enhanced flexibility, and real-time collaboration. Only available through July 31, 2023, take advantage of our exclusive, limited-time discount for accountants and get more than 60% off for the next two years**. Moving your clients to QuickBooks Online is more efficient than ever. Learn more here, or call us at 888-241-3279 for a personalized QuickBooks Desktop to Online migration consultation.
QuickBooks Desktop Payroll pricing
Q: What QuickBooks Desktop Payroll prices are changing and when?
A: QuickBooks Desktop Payroll price changes will be announced in August 2023.
For clients who need an easy and flexible payroll solution, our suite of QuickBooks Online Payroll products is available to meet their needs - with or without a QuickBooks Online subscription.
You can enroll your accountant-billed clients to QuickBooks Online Payroll anytime and pass along your ongoing 30% off ProAdvisor Preferred Pricing. Or, new client-billed QuickBooks Online Payroll subscribers can take advantage of a 30% off for 12 months promotion – and if they choose annual billing, they save 10%* on their payroll subscription fee. Contact us at 1-866-869-4860 for more information.
General questions
Q: What regions are affected by these increases?
A: The pricing shown here affects U.S. customers only
Q: What if I currently have an existing discount or promotion?
A: We will honor any special pricing through the duration of the promotion. Once the promotion lapses, the relevant price increase will go into effect.
Q: Why are you increasing prices now? What value do I get from this?
A: While price increases are never easy, they’re necessary to continue to deliver the products, services, and support you and your clients need today, and in the future.
Based on increasing demand, and our mission to help our customers thrive, we are accelerating our investment in QuickBooks Online platform products. Some highlights of recent QuickBooks Online improvements resulting from our investments include:
In the coming months, you will also see many new and updated improvements across the QuickBooks Online platform. See more key enhancements we’ve made over the last year: QuickBooks New Features and Innovation.
Q: How long until the pricing changes again?
A: Price increases aren't tied to a calendar schedule. All customers impacted by a price change are notified by email. We’ll continue to give you advance notice of any changes we make to your pricing.
Q: Doesn’t this price increase cut out the small businesses that you’re trying to help get started? How does QuickBooks plan to support these businesses?
A: Today, 50% of small businesses fail within the first 5 years. We’re working to help more small businesses grow and thrive—and we’ve declared the goal that we’ll improve the success rate of all small businesses on our platform by ten percent over the national average by 2025. And we’re proud to say that 69% of small businesses on the QuickBooks platform survive beyond their fifth year.*** The QuickBooks platform provides tremendous value to small businesses with access to a connected, AI-driven expert platform that gives them access to capital, banking services, payroll, payments and more - all of which when combined has a direct impact on improving the success rate of small businesses around the world.
Q: How can I migrate from QuickBooks Desktop to QuickBooks Online? Where can I learn more about migrating?
A: QuickBooks Online provides many benefits over desktop. Migration from QuickBooks Desktop to QuickBooks Online or QuickBooks Online Advanced is easier than ever. We now have an improved migration process that helps your clients discover the flexibility of QuickBooks Online faster. No need to start over again - just move your desktop file to a QuickBooks Online company.
Only available through July 31, 2023, take advantage of our exclusive, limited-time discount for accountants and get more than 60% off for the next two years**. Learn more about Moving your QuickBooks Desktop file to QuickBooks Online or call us at 888-241-3279 for a personalized migration consultation.
Q: I’m not yet ready for QuickBooks Online. How can I migrate to QuickBooks Enterprise?
A: QuickBooks Enterprise is a great choice for product-based businesses that have inventory and are looking for enhanced visibility and control to help power a growing business. Learn more about migration to Enterprise.
Q: How is the reseller program pricing changing?
A: Reseller pricing should reflect the same discount as ProAdvisor Preferred Pricing. For additional reseller information and to learn about promotions, please email qsp_program@intuit.com.
Q: Who can I contact if I have any additional questions about these changes?
A: If you have more questions regarding these changes, please call 1-800-4-INTUIT.
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Terms, conditions, pricing, special features, and service and support options subject to change without notice.
*Limited time discount offers are subject to additional terms and conditions.
**Terms & Conditions for QuickBooks Online Accountant “Bundle Subscription” Offer
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