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Mark Wickersham, FCA

Value Pricing: My Clients Don't Want to Change

Getting on the cloud is inevitable, but doing so now will provide big benefits right away. 

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Mark Wickersham, FCA

The Importance of Packaging Your QuickBooks Online Setup Service

Get the value pricing steps and advice you need to take your business to the next level.

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Mark Wickersham, FCA

The Big Pricing Opportunity

Get tips on how to implement value pricing from Mark Wickersham, an expert on this topic.

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Ron Baker

Ask Ron Baker: Tax Return Pricing for Sole Proprietors

Get value pricing guidance from the profession's most-noted expert, Ron Baker.

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Becoming a Firm Of The Future with Michelle Long: Part 3 of 4 - Become The Trusted Advisor

In Part 3 of a 4 part webinar series, Michelle will explore how to become a trusted advisor. Learn about the QuickBooks ProAdvisor program tools that help add value for your clients. Plus, the benefits of value pricing.

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Vicki Smith - A firm commitment

In month four, Vicki talks about how the Ron Baker seminar has helped her develop a firm commitment to implementing the fixed pricing model for all of her clients.

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Follow Vicki Smith on her journey to value pricing

Meet Vicki, a price-conscious tax adviser who wants to get away from hourly pricing, but sees the biggest obstacle in judging the time required, especially for new clients.

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Vicki Smith - Getting off the clock

Two months in, Vicki shares her process of converting existing clients to value pricing through different levels of service and billing options.

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Vicki Smith - A higher level of comfort

In month three, Vicki talks about how shifting clients to fixed pricing options has helped her grow her confidence and feel good about the services she is providing.

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Ron Baker

Ask Ron Baker: Value Pricing and Self-Esteem

Get expert advice from Ron Baker on how to avoid low self-esteem and get paid what you are worth. 

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Michelle Long

Get Your Intuit Rate Survey Results Now!

Get a summary of rates to work with QuickBooks, tax prep and more, from ProAdvisor Michelle Long, CPA.

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Ron Baker

Ask Ron Baker: Fixed Price Agreements and Engagement Letters

Should you combine these into one document? Ron Baker tells you what you need to know.

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Vicki Smith: The 6 Month Value Pricing Update

After a lot of hard work and analysis to set her package levels, Vicki is feeling a new level of efficiency, comfort and enhanced relationships with clients.

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Inna Korenzvit: The 6 Month Value Pricing Update

Six months into their value pricing journey, Inna and Mark agree that it has been the best thing they've done. Its been a huge paradigm shift but their customers, despite their trepidation, were super receptive and on board.

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Candy Messer - How I've Simplified my Billing

What is Candy learning from Ron Baker as she moves to value pricing?
Two months in, Candy shares the fact her “eyes have been opened” to the knowledge that flat-rate pricing can offer attractive flexibility for new and existing clients.

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Follow Inna Korenzvit on Her Journey to Value Pricing

Meet Inna, who sees value pricing as the definite way to go for her modern, progressive firm, despite having had mixed success implementing fixed-fee pricing in the past.

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Inna Korenzvit - Client Sticker Shock

Two months in, Inna shares Ron’s advice that she customize her service list by emphasizing benefits and value, and that she change the conversation to meeting her customers’ needs.

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Candy Messer - Thinking About Terms

How have Candy’s clients responded to fixed pricing? In month three, Candy talks about how fixed price agreements can be adapted to meet the needs and expectations of specific clients.

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