Data and Research Reports

Review key studies related to the accounting and bookkeeping profession, and learn how the data can help you improve your practice.

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2026 Accountant Technology Survey: AI, fragmentation, and the future of the profession

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2026 Accountant Technology Survey: AI, fragmentation, and the future of the profession

Thought leadership

Empowering the next generation of accountants: Intuit, ProAdvisors, and Utah Valley University partner to tackle the talent shortage

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6 insights for accountants from the 2025 QuickBooks Small Business Index Annual Report

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Technology is critical for the future survival of the accounting industry

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Black History Month Survey reveals 5 insights advisors should know about Black small business owners

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Accountants expect technology to drive their firm's growth in 2023

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